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Interested in digital marketing for your business? Then read the latest information on how to grow your business, expand your reach, and develop your team.

How to Win and Keep Ranking for Targeted Keywords

How to Win and Keep Ranking for Targeted Keywords

What do Olympian Michael Phelps, the Red Cross, and Beanie Babies sales in the ’90s have in common? They’re all…
4 Signs It’s Time for a New Website for Your Pool Business

4 Signs It’s Time for a New Website for Your Pool Business

New isn’t always better. Just ask New Coke, the fire-combusting hoverboards, or the now-defunct Google Glass. But when it comes…
How to Use the Busy Season for the Backyard Industry to Your Marketing Advantage

How to Use the Busy Season for the Backyard Industry to Your Marketing Advantage

At The Get Smart Group, we believe that the busy season is a golden opportunity for companies to get creative…
Splash into Summer Sales: How to Sell Hot Tubs in the Summertime

Splash into Summer Sales: How to Sell Hot Tubs in the Summertime

Does today’s weather have you dreaming of autumn? Is your monthly energy bill higher than the national debt? Are you…
How a Blog Benefits Your Pool and Spa Business

How a Blog Benefits Your Pool and Spa Business

Feel like you have something to say? The world's ready to hear it! Here's how a blog benefits your pool…
Pool Leads: How to Stay Top of Mind

Pool Leads: How to Stay Top of Mind

The good thing about selling products like pools that come with high profit margins is that the paychecks are big.…
How to Use Video to Promote Your Pool Business

How to Use Video to Promote Your Pool Business

Capturing a viewer’s attention to promote your pool business in the gilded age of social media often requires a hefty…
5 Ways to Create a Functional Hot Tub Showroom Layout

5 Ways to Create a Functional Hot Tub Showroom Layout

Photo courtesy of Goodall Pools & Spas Is your store in need of a bit of a redesign? Creating a…
Swim Spas: Top 4 Proven Marketing Strategies

Swim Spas: Top 4 Proven Marketing Strategies

Swim spa proven marketing strategies to turn your marketing from adequate to proven results with The Get Smart Group
5 Industry Secrets to Creating Lifelong Pool Customers for Your Business

5 Industry Secrets to Creating Lifelong Pool Customers for Your Business

Does pool building seem like a one-and-done project for each client that comes through your store? So often, pool businesses…

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