Pool and Spa Marketing Tips

Get Smart, Get Growth

OUR BLOG

Our Latest Posts

Interested in digital marketing for your business? Then read the latest information on how to grow your business, expand your reach, and develop your team.

Why Your Hot Tub Marketing Isn’t Working (and How to Fix It)

Why Your Hot Tub Marketing Isn’t Working (and How to Fix It)

We talk to hot tub dealers all the time, and, across the board, their hot tub marketing frustrations are almost…
What Google’s Latest Algorithm Update Means for Your SEO Strategy

What Google’s Latest Algorithm Update Means for Your SEO Strategy

In the ever-evolving world of digital marketing and SEO strategy, staying on top of Google’s algorithm updates is non-negotiable. Each…
Pool Builder + Pool Marketing: How to Find Your Perfect Fit

Pool Builder + Pool Marketing: How to Find Your Perfect Fit

If you’re a pool builder, chances are you’ve poured years into mastering your craft. You know the ins and outs…
The Window and Door Marketing Playbook: Your Proven System for Ranking, Leads, and Revenue

The Window and Door Marketing Playbook: Your Proven System for Ranking, Leads, and Revenue

Morning coffee in hand, voicemail already full. Crews to schedule. Vendors to wrangle. Margins to protect. If you install windows…
How to Advertise Locally on Google and Social Media (and Actually Connect With Your Community)

How to Advertise Locally on Google and Social Media (and Actually Connect With Your Community)

New to Digital Marketing? Advertise Locally on Google and Socials. It’s Easy with a Smart Marketing Agency for Your Local…
2025's Home Improvement Digital Marketing Trends You Can’t Afford to Ignore

2025's Home Improvement Digital Marketing Trends You Can’t Afford to Ignore

For all the contractors who’d rather swing a hammer than write a hashtag. If you’re a home improvement contractor, remodeler,…
Powerful Pool Marketing for Commercial Pool Builders

Powerful Pool Marketing for Commercial Pool Builders

Unlocking Growth for High-Impact Pool Projects In the world of commercial pool construction, aesthetics are only part of the story.…
9 Effective Strategies for General Contractor Marketing: Boost Your Business Visibility

9 Effective Strategies for General Contractor Marketing: Boost Your Business Visibility

In the competitive world of home construction, interior remodeling, and outdoor enhancements, general contractor marketing is no longer optional—it’s essential.…
Top 10 Questions to Ask Before Hiring a Google Ads Agency

Top 10 Questions to Ask Before Hiring a Google Ads Agency

In the competitive digital marketing landscape, Google Ads has become a powerful tool that smart businesses use to reach their…
5 Concrete Pool Marketing Ideas to Fill Your Schedule All Year Long

5 Concrete Pool Marketing Ideas to Fill Your Schedule All Year Long

The pool market is hot—but are your leads lukewarm? If you’re a concrete pool builder or gunite pool installer looking…
A man stands in front of a pool wishing he had invested more in swimming pool marketing for his company.

Simple Swimming Pool Marketing: Top Q&As for Year-Long Stability

The right hot tub marketing sets the stage for a successful business.

Why Your Hot Tub Marketing Isn’t Working (and How to Fix It)

Home improvement marketing can get specific for whatever niche you are in.

Home Improvement Marketing That Boosts Leads and Builds Business

A company with a good SEO strategy will appear higher in online search results. It is a powerhouse of visibility.

What Google’s Latest Algorithm Update Means for Your SEO Strategy

A pool builder finds the best pool marketing from The Get Smart Group to promo his incredible pool builds.

Pool Builder + Pool Marketing: How to Find Your Perfect Fit

A man installs windows that window and door marketing brought to his business.

The Window and Door Marketing Playbook: Your Proven System for Ranking, Leads, and Revenue

Advertise locally on Google and social media. This map shows locations locally that people have found for their Google searches.

How to Advertise Locally on Google and Social Media (and Actually Connect With Your Community)

A contractor uses Home Improvement Digital Marketing reels to maximize business exposure.

2025’s Home Improvement Digital Marketing Trends You Can’t Afford to Ignore

A woman lounges at the edge of a commercial pool. Commercial pool marketing can help you gain business in your area.

Powerful Pool Marketing for Commercial Pool Builders

A man is surrounding by digital marketing concepts in a cloud around him for general contractor marketing.

9 Effective Strategies for General Contractor Marketing: Boost Your Business Visibility

Book Scott Reynolds to Speak at Your Event