If you don’t have the time to commit to organizing your company culture, and you don’t have the discipline to see it through personally or instill it in your team – a difficult organizational disrupt could be in your immediate future. Here are some clear starting points to build a meaningful and lasting culture that will sustain your business growth strategies through time.
- Start with culture first. I recommend reaching out to our growth consultants at Turning West – with their “culture in a day” workshop. It’s worth the time and investment and will help motivate your team this fall as you get ready to plan for 2020. Plus, they already have pool industry experience and know what goes on in a retail store seasonally. https://www.turningwest.com/product/culture-in-a-day-workshop/
- Invest in the right tools – Every business owner needs tools that give you insight into how your team is doing with customer service, what internal training they need, etc. Review tracking & Reputation Management Tools are a great place to get these insights. Look into one of the many tools in the marketplace that can help you get more customer reviews on social media and valuable feedback from customers who weren’t 100% satisfied. People just want to be heard – give them a way to do that before they start a Facebook war. We have a Foundation Package too – that includes reviews, SEO for your website and online listing updates.
- Cut off the poisonous limbs – do you have team members who are not team players? Those fun individuals who refuse to follow directions (even your own direct requests), they don’t help others, won’t learn new skills and make excuses for everything? It’s time to say goodbye. It doesn’t matter if they are related to you or why they suck at their job. It’s a hard decision to make, especially when they are talented. But if you demonstrate your true commitment to excellence by getting rid of the people who are holding you back – it will be the best thing you will ever do for your company and the rest of your team will thank you and be more motivated than ever. Bad team players damage morale, and bad morale damages sales, customer service, and everything else.
Craft Your Branding Strategy and Growth Plan – When you are ready to grow, please call us at 415-800-2040 ext 701 and let The Get Smart Group us help you blow your sales up in the coming year with a custom marketing and branding strategy for your company that will give you insights, leads, tools, team training and trackable results with ongoing support.