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Don’t be Normal | Tailoring Your Brand to Your Target Market

Don’t be Normal | Tailoring Your Brand to Your Target Market

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By: Michelle L. Cramer There is some tough scrutiny passing around over GAP’s latest “Dress Normal” ad campaign. Launched in…
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Cohesive Brand Elements | Molding Together Logo and Content

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By: Michelle L. Cramer Have you ever watched Gilmore Girls? Stick with me, here; I swear I have a point.…
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