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Interested in digital marketing for your business? Then read the latest information on how to grow your business, expand your reach, and develop your team.

Why Consistency is the Key to Successful Digital Marketing

Why Consistency is the Key to Successful Digital Marketing

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  When you’re composing your digital marketing attack plan, don’t forget one of the most important (if not the most…
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The Power of Good Branding

The Power of Good Branding

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When you think of branding your business, you may think of only the visual aspect of it: the logo, tagline,…
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What Social Networks Pay Off For Your Business?

What Social Networks Pay Off For Your Business?

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  Being a savvy business owner, you know that being on social media is crucial but have you wondered which…
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The Anatomy of a Smart Digital Marketing Campaign

The Anatomy of a Smart Digital Marketing Campaign

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Nearly half of all businesses don’t have any kind of digital marketing strategy. Don’t move past that too fast. These…
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Did you know, Facebook Ads are less expensive than Google Ads?

Did you know, Facebook Ads are less expensive than Google Ads?

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  You’re probably already using Google AdWords to target customers who are searching for your type of product or service,…
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Essential Foundations of Digital Marketing

Essential Foundations of Digital Marketing

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Any business owner knows, it’s a digital world out there. Gone are the days of posting flyers around town or…
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Inbound and Outbound Marketing: The Magnet vs. the Megaphone

Inbound and Outbound Marketing: The Magnet vs. the Megaphone

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  Outbound advertising used to be the only way to fly. Marketers sprayed their messages far and wide — capturing…
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How to Create Powerful Marketing Emails (That Actually Get Opened)

How to Create Powerful Marketing Emails (That Actually Get Opened)

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  What gets sent 205 billion times per day but only gets read about one-quarter of the time? Your emails.…
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Latham Pools & The Get Smart Group

Latham Pools & The Get Smart Group

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Here at Latham Pool, we’re excited to announce the new Latham Pool Dealer program with our digital marketing partners, The…
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Have you dismissed Facebook for advertising? Think again!

Have you dismissed Facebook for advertising? Think again!

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What once seemed like a slam-dunk for advertisers quickly morphed into a love-hate situation. During the Facebook boom, everyone who…
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