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Interested in digital marketing for your business? Then read the latest information on how to grow your business, expand your reach, and develop your team.

The Importance of Branding

The Importance of Branding

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Branding Ideas Design Identity Marketing Concept According to Investopedia, your brand is an intangible marketing or business concept that helps…
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Identifying Marketing Goals When You’ve Got No Inventory

Identifying Marketing Goals When You’ve Got No Inventory

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One of the most exciting things we get to do here at The Get Smart Group is help our clients…
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Google Ads for Hot Tubs That Actually Work! (And Don't Cost Too Much Per Lead)

Google Ads for Hot Tubs That Actually Work! (And Don't Cost Too Much Per Lead)

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You’ve been running hot tub ads on Google for awhile, but you’re not getting a great return on investment. You…
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The Best Platforms for Marketing Pools

The Best Platforms for Marketing Pools

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Marketing your pool business isn’t easy. You have to create a marketing strategy, marketing calendar, content, search engine and social…
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Living the Dream: A Work From Home Story

Living the Dream: A Work From Home Story

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Taking breaks when working from home is key to being successful. Can we ask you a question? When was the…
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2 Reasons You Need an Ecommerce Site Before 2022

2 Reasons You Need an Ecommerce Site Before 2022

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While your pool and spa business is in the off season, it’s a great time to prepare for the coming…
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Hit an SEO Bullseye with Keyword Targeting

Hit an SEO Bullseye with Keyword Targeting

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Hit a bullseye with keyword targeting! Keyword targeting is a different sport for everyone. Some people are more competitive when…
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Should I spend time replying to online reviews?

Should I spend time replying to online reviews?

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The distinction between online stores and brick-and-mortar establishments is disappearing. Pre-2020, consumers were already migrating en masse to doing more…
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Download More Coloring Pages from The Get Smart Group!

Download More Coloring Pages from The Get Smart Group!

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Nickie here … Back with more Coloring Pages for the little ones (and grown ones, too!) to enjoy. This month,…
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Facebook’s New Name: How Will it Impact Hot Tub and Swimming Pool Marketing?

Facebook’s New Name: How Will it Impact Hot Tub and Swimming Pool Marketing?

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Science fiction isn’t completely outside of my wheelhouse. I’m familiar with the ways of the Force, I could pick Dr.…
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