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How to Address the Pool Chlorine Shortage

How to Address the Pool Chlorine Shortage

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With summer just around the corner, there have been stories in the national news regarding the chlorine shortage. Between the…
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2020 — A year in review

2020 — A year in review

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Review 2020? Oh, let’s not.  Instead, let us focus on what we learned. That is the real gold.  Unprecedented? Yep.…
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Tracking Metrics for Your Remarketing Success

Tracking Metrics for Your Remarketing Success

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We’ve been talking about remarketing a lot lately, so hopefully, you’ve decided it’s a must-do. But how will you know…
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Google Remarketing for Small Business

Google Remarketing for Small Business

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Do you feel like your current Google marketing is all over the place? Like maybe the good ole Google isn’t…
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Segmenting Your Remarketing Audience

Segmenting Your Remarketing Audience

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By now, we’ve surely got you convinced about the importance of remarketing. The wonders of building certain ads for certain…
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Why Remarketing Matters to Small Business

Why Remarketing Matters to Small Business

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  Small business owners and managers have a lot on their plate. So we know you don’t have the time…
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What to do with Bad Reviews

What to do with Bad Reviews

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I’m Never Coming Back, and Your Business Should Burn in Hades And other tales of bad reviews “My best friend…
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Social Media Marketing is the New Window Shopping

Social Media Marketing is the New Window Shopping

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Have you ever been strolling along a business street when a window display caught your eye? Either the window art…
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If there was a problem, yo, I'll solve it

If there was a problem, yo, I'll solve it

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I was about 13, I think, when I decided to enter the local talent show. My talent? I performed Vanilla…
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Writing in the Client’s Voice

Writing in the Client’s Voice

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One of the things I see most often as Content Manager is writers struggling to write in the client’s voice,…
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